The revelation about Xenu and OT III appears to have come from comic books and newspaper headlines. See Xemnu of the Magic Planet
People think "there must be some super revelation if all these people join and give so much." No, CoS took hard-selling techniques from a book and added whatever worked to control and exploit their followers.CoS uses
- free stress test - to get you in the door (often hiding their name “Scientology” and calling it “Dianetics or “Life Improvement”)
- trying to sell you a book or DVD, to soften up your tight grip on your wallet.
- appeal to idealism (fight psychiatrists),
- flattery (frequently saying your IQ test was high)
- greed (for vaguely promised supernormal abilities),
- fear (saying your personality test shows dangers).
- family ties (pressuring new recruits to bring in friends and families)
- love-bombing - being your new best friend, as long as you pay and obey. This includes invitations to supposedly exciting events, that you are asked to bring a friend to. These events create more pressure on the student to buy, donate and volunteer.
- cheap intro classes, like a communication course (which you could get, better, at a community college), that seem useful.
- celebrity name-dropping - my relative was sucked in, in the 1970's, because they dropped the name of Chick Corea and John Travolta.
- verbal (never written) promises that "Scientology can help you with that" (stopping smoking, improving family trouble, etc.) Of course it's YOUR fault later if you're still smoking or still have family trouble, because you have "overts," "withholds," misunderstood words" and a "third party" like your non-Scientologist relative who is secretly sabotaging you.
- your suggestibility after an auditing session, due to mild euphoria from the hypnotic aspects of auditing; so you literally are led to a registrar to buy another course, before you regain your natural resistance to overpriced courses.
- the tax-deductibility of donations AND courses, pretending that means a seal of approval from the government
- the possibility of a supposedly glamorous job, like a minister (without any college!), to make you pay for minister courses. Then they put you to work cold-calling old members or sending out useless letters. Your minister course is useless outside CoS.
- to lure you, front groups like Volunteer Ministers, Narconon, Applied Scholastics, CoS-run schools, Criminon, Youth for Human Rights International, The Way to Happiness
leaflets, and others
- your own Scientologist relative or friend is a very effective recruiter, since you still trust them. Celebrity Centre and other groups hold C-level-celebrity talent shows and Christmas events for your relative/friend to invite you to.
They use young, attractive recruiters that you rarely see again after you join. They falsely claim "scientifically proven" if you're not religious, and "spiritual tech" if you are. They hide the Xenu story, other mythology, and their rapacious demands for courses costing tens of thousands of dollars, until you're in deep.
Wieber described the "fear" aspect of recruitment:
...Essentially the method of this is to get into communication with the mark, um I mean . . . The proper term for a person who is being approached is raw public or in the case of a field staff member, a selectee. One starts be getting into communication with the person. Then you get friendly with them and gain their confidence sufficiently so that when you invade their privacy they will answer.
What you are looking for is the thing that is ruining that person’s life. There may be nothing ruining that person’s life, but you will find something or create something that is.
You may finally ask, “What is ruining your life?” You do this in such a friendly concerned caring manner that the person tells you. Whatever this person says is ruining their life the next thing you say is, “Scientology can help you with that.”
Then with some hard sell applied to the person with the knowledge of what is ruining their life you can get them into the first stage of Scientology where the hypnotic trance can be induced and the person can be made very suggestible.
“Well, yes, $200 is a lot of money, but that is ruining your life isn’t it? You do want to get that handled, don’t you?” (Nod the head. Nod the head.) “We want you to get on course right away so you can start to handle that now. Why wait? Now is the time.”
Everything in Scientology is urgent and has to be done or handled NOW!!!!!
Right now, you may be thinking, ‘Those bastards!’ But here’s the thing. The people who are doing the disseminating, bringing people in, selling them things and getting their money are just as in the dark as to the mechanism of what they are doing as the people they are doing it to.
Caroline in this forum said:
The idea of negative thoughts and criticisms is a huge, all pervasive part of Scientology and being a Scientologist. Tech on critical thought is taught, as well as tech on ferreting out critical thoughts by E-meter and by intelligence. Critical thoughts are audited, sec checked, suppressed, managed, punished, eliminated or otherwise dealt with by the individual Scientologist and the org. The suppression of critical thought is essential to becoming a Scientologist -- the conversion -- except with clear sociopaths, who recognize the things most people would be critical of, and embrace being able to do those things.
Conversion is not a bad word here because it's the word the CIA uses when discussing changes of allegiance or loyalty in subjects/people. Scientology seeks and gets total loyalty. Hubbard, knowing what he was doing, wrote famously that Scientology "can brainwash faster than the Russians (20 secs to total amnesia against three years to slightly confused loyalty)."
That shift in loyalty or allegiance is what it means to become a Scientologist. The Scientologists will say that's not true, of course, because lying is what loyalty to Scientology requires.
Even in pre-conversion contacts, people are put into positions where they must divulge personal information and admit to having problems ("ruins") for which they have no solution. After purchasing the course or auditing that will handle their ruin, and otherwise investing in the Scientology solution, but before actually starting course, "raw meat" as Scientologists call them, get interrogated against the PTS A-J checklist. (Ref. OEC Vol 1,HCOPL 27 Oct 1964R, Policies on Physical Healing, Insanity and Sources of Trouble, pp.983-8. OEC Vol 1".) The converted state in which Scientologists successfully suppress and self-handle critical thought is maintained and managed with Scientology's PTS tech, which is the internal application of the "Suppressive Person" doctrine. External application of the SP doctrine is known in Scientology scripture as "fair game."
The home page of http://www.xenu.net
has several recruitment links:Personality Test
at http://www.xenu.net/archive/oca/How to Believe in Scientology
Other new religions and aggressive marketers like Amway use some of these techniques. After all, CoS's REAL Bible is Big League Sales.
Court case probing Big League Sales
in Scientology is at http://www.ca11.uscourts.gov/opinions/ops/200515129.pdf
Yet, with all this intense selling, many people drop out after the first session; CoS is well aware of this. Probably these are people who don't hypnotize easily. This trait is linked to high personal barriers - like a person who won't lend things, needs privacy, and doesn't like to share secrets. The not-easily-hypnotizable person finds auditing pointless, intrusive, and boring, and will drop out. On the other hand, the more hypnotizable person likes auditing and after a few times falls gratefully into a reverie (Hubbard's word) when the auditor speaks the hypnotic trigger-phrase "This is the session." At the very high end of the hypnotizability scale is the "hypnotic virtuoso" who is thrilled by auditing, loves the praise for how well he or she performs in audits, and becomes a huge Scientology supporter. Sadly, the more enthusiastic the person and the more suited they are for auditing, the more Scientology controls and defrauds them. Hubbard himself was a hypnotist and knew well that it doesn't make you a zombie or a puppet; it just makes you more suggestible. CoS dogma that there's no hypnosis in Scientology is a lie.
A good summary is at Why do people believe in scientology? http://answers.yahoo.com/question/index ... 544AAu8foI
For personal stories, look at some entries from "My Story from Within Scientology" atviewforum.php?f=3
To get real-book footnotes about recruitment, you can read online for free:L. Ron Hubbard, Messiah or Madman http://www.xenu.net/archive/books/mom/M ... Madman.txtBare-Faced Messiah: The True Story of L. Ron Hubbard http://www.xenu.net/archive/books/bfm/bfmconte.htmA Piece of Blue Sky http://www.xenu.net/archive/books/apobs/order.htmThe Scandal of Scientology http://www.xenu.net/archive/books/tsos/sos.htmlMy Nine Lives in Scientology http://www.cs.cmu.edu/~dst/Library/Shelf/pignotti/The Total Freedom Trap http://www.xenu.net/archive/books/ttft/Road to Xenu http://www.cs.cmu.edu/~dst/Library/Shelf/xenu/
More recent books worth buying are:Inside Scientology
by Janet Reitman (big media hit in 2011) http://www.janetreitman.com/Blown for Good http://blownforgood.com/Counterfeit Dreams http://counterfeitdreams.com/My Billion Year Contract http://mybillionyearcontract.com/The Church of Scientology: A History of a New Religion http://blogs.villagevoice.com/runninsca ... gys_an.php